Tran Thu Hang sells clean food to consumers

Thursday, March 09, 2017 - 12:30:30

(VOVworld) – To provide clean, healthy food to consumers and help farmers find an outlet for their agricultural products, Tran Thu Hang set up  the Vietnam Agricultural and Food Product Import/ Export Joint Stock Company in Hoang Mai district, Hanoi.
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Ms. Do Thi Cuc has more stable income since she worked at the cooperative.
Although she had a secure job at a State-owned enterprise, in 2009 Tran Thu Hang decided to change her career direction by setting up a company specializing in clean food. At first, the company sold rice boxes to a garment company in Hoang Mai district. Then Hang expanded her business and sold clean food directly to consumers. She said: “The company managed every step from planting, harvest to sales. We paid the farmers and encouraged them to grow clean agricultural products”.

To gain a foothold in the market, the Vietnam Agricultural and Food Product Import/ Export Joint Stock Company set up a raw materials processing area to assure clear origin of the products. The company established plantations and cooperatives to grow and provide vegetables. Do Thi Cuc of Vinh Phuc province works on a farm growing clean vegetables: “I used to grow vegetables on my farm and had a lot of difficulty selling my produce. My regular customers were neighbors. My income was unstable. Since I joined the company’s model, my life has been much better and my income more stable”.

Hang worked with a vocational training center run by the Hanoi Women’s Union to help kitchen workers at companies and schools improve the quality of meals. Her company cooperated with the Vinh Anh Food Company to build a facility in Hanoi’s Thuong Tin district to produce and deliver vegetable dumplings and cakes to supermarkets, schools, and food shops in Hanoi and its outskirts. Hang’s Company has set up links between growers, processors, and distributors. She always demands that her suppliers guarantee safe products at reasonable prices: “We will continue this model and plan to expand it to canteens at industrial parks. We hope to provide safe, clean food at reasonable prices to more consumers. The model of clean food not only helps farmers escape poverty but also provides safe food to consumers”.

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A cooperative providing clean vegetables of the Vietnam Agricultural and Food Product Import/ Export Joint Stock Company.

For 10 years, the Vietnam Agricultural and Food Product Import/ Export Joint Stock Company has worked with cooperatives and partners to provide clean food to 20 schools in Hoang Mai district – approximately 20,000 servings per day.

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