40 outstanding products of 23 enterprises are honored at this year’s trade fair (Photo: hiephoidoanhnghiep.vn)

200 enterprises set up 300 pavilions to introduce new products and promote Vietnamese brands. The participating brands have been in the vanguard of the campaign "Vietnamese people prioritize using Vietnamese goods" since 2009.

Fair visitors are learning how to recognize genuine products and compare domestic prices with prices of products from other countries.

Nguyen Phuoc Hung, Vice President of the Ho Chi Minh City Business Association, said:  “The Association has always helped businesses introduce their new products to domestic consumers. We’re improving our support for enterprises in capital acquisition, trade promotion, and brand advertisement.”