(VOVworl) - On October 18, at the National Radio Centre in Hanoi, Radio the Voice of Vietnam (VOV) launched a campaign called “For our beloved central region.”

VOV President Nguyen The Ky addresses the fundraising ceremony

VOV President Nguyen The Ky called on all employees to continue to help flood victims in the central region: “Social resources are now very important as well as the State resources. Being journalists, we should show our awareness of and deep sympathy for the flood victims. I urge the prompt broadcasting of this fundraising campaign to make it widespread and effective.”

VOV employees donate their one-day salary for people affected by floods

At the fundraising launch ceremony, VOV employees donated money at least equivalent to their one-day salary.