Design contest launched to help ao dai go global
(VOVWORLD) - A contest designed to help Vietnam’s traditional ao dai (long dress) go global was launched on Thursday.
 Ao dai designs at a show held in HCM City (Photo: VNA) |
It was jointly organized by the Ho Chi Minh City Department of Tourism and the municipal Women’s Union.
A representative of the Department said the event is meant to inspire designers and design students nationwide, and promote Vietnam’s traditional costume. Entries will be accepted until April. Designers are encouraged to use traditional materials like silk and brocade and manual techniques so as to support Vietnam’s traditional craft villages.
Contest details can be found onthe Facebook page: https://www.facebook.com/lehoiaodai and on the website: https://lehoiaodaitphcm.com.vn of the HCM City Ao dai Festival.