Dien Bien promises to offer tourists "endless experiences". Photo: VOV

This year's theme "Glory of Dien Bien Phu - Endless Experience" is associated with the 70th anniversary of the Dien Bien Phu Victory and offers a great opportunity to explore the tourism potential of Dien Bien and the Northwest region in general.

Dien Bien province currently has 33 historical relics, including the special national historical site of Dien Bien Phu Battlefield. Bien Phu. It has 18 national intangible cultural heritages, of which Xoe Thai art and Then practice of the Tay, Nung and Thai people have been listed by the UNESCO as Representative Intangible Cultural Heritage of Humanity. The unique cultural identity of 19 ethnic groups living in the Dien Bien is a valuable resource for visitors to explore.

Nguyen Thi Thanh Chuyen, Deputy Director of the Department of Culture, Sports and Tourism of Dien Bien province, said: “Among the activities and the Ban Flower Festival, we have a national scientific conference. We are organizing typical spaces of the Thai, Mong, Kho Mu, and Lao people to display their distinctive products of craft villages and traditions.”

Cultural and tourism programs in the first months of the National Tourism Year helped raise the number of tourists to Dien Bien in two months to 400,000 with a revenue of 16 million USD.