Communication campaign on harmful effects of tobacco underway

(VOVWORLD) - The Tobacco Harm Prevention Fund, in collaboration with public media agencies, is conducting a robust communication campaign to raise community awareness about the dangers of tobacco, especially among young people, from now until the end of November.
Communication campaign on harmful effects of tobacco underway - ảnh 1(Photo: suckhoedoisong.vn)

This campaign focuses on clarifying misconceptions about new-generation tobacco products (e-cigarettes and heated tobacco products) and warning about their serious health risks.

As part of the campaign, four TV spots will be broadcast on public media outlets. These include TV spots for the campaign "Don’t let new-generation tobacco ruin the future generation; advocating for increased tobacco taxes, with the main message: "Raise tobacco taxes to protect our lives and families". Another two TV spots made a call to action: "Quit smoking today for your health and the health of your loved ones" and offered advice on quitting smoking.

In addition to the TV spots, the campaign will be deployed across various channels, including social media platforms such as Facebook, Instagram, and TikTok.

There will also be communication and counseling activities held at schools, hospitals, and in communities. The campaign will also collaborate with social organizations and associations to jointly carry out these communication efforts.

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