This series of events connects the heritage of gong culture with community-based tourism, seasonal floral landscapes, and immersive visitor experiences, as part of the 2026 National Tourism Year in Gia Lai.

The festival will bring together nearly 1,500 artisans and feature a variety of unique activities. They include a market with 30 stalls showcasing local cuisine and specialties, the launch of community-based tourism offerings in Ia Nueng village, and a street festival.

“This festival recreates the cultural space of the gongs, featuring gong music. It encompasses indigenous rituals, ceremonies, and offerings, alongside activities such as basket weaving and wood carving—all taking place at the Chu Dang Ya volcano in Bien Ho Commune. This site was named one of the ten most beautiful volcanoes by a British magazine. Here, we are conducting a consecration ceremony for a new Rong house, following the authentic traditions of the Jarai people,” said Nguyen Thi Thanh Lich, Vice Chairwoman of the Gia Lai Provincial People’s Committee.

Gia Lai Province is also holding a ceremony to announce the official recognition of the Ko Do gong set—dating back to the early 20th century—as a national treasure.