He highlighted the directive during a working session in Hanoi on Thursday to discuss promoting the role of culture and its contribution to economic growth targets, in line with the 14th National Party Congress Resolution.
Mr. Quyet emphasized the need to treat culture on a par with socio-economic sectors, recognizing it as a growth driver and a source of internal strength. It’s essential to implement investment policies for culture, unlock resources, and establish mechanisms that encourage investors to participate in cultural development, he said.
Mr. Quyet proposed establishing a national measurement system for the cultural sector's contribution – a task of critical importance and a basis for monitoring progress, elevating the role of specific sub-sectors, and ensuring targeted budget allocation rather than indiscriminately spreading resources.
“This will raise awareness among authorities and the public,” he said.
The Head of the Publicity Commission noted that the cultural sector currently contributes between 4.8% and 5.2% of GDP, whereas the target is 7% by 2030 and 9% by 2045.
Achieving those goals will require developing a roadmap, removing institutional bottlenecks, accelerating digital transformation, unlocking social resources, and shifting the focus from issuing guidelines to ensuring effective implementation.
