In the article, marking the 101st anniversary of Vietnam's Revolutionary Press Day, the Vietnamese top leader stressed that Vietnam’s revolutionary press is entering a new stage of development. The digital space has become an indispensable component of daily life. Technology has brought the press closer to the people and enabled it to receive feedback more quickly.
However, the online environment has also made the information landscape more complex.
Mr. Lam stressed that in the new communications order, the press no longer enjoys a near-monopoly over the dissemination of information, but these changes do not diminish the role of Vietnam’s revolutionary press. On the contrary, the more abundant information becomes, the more society needs trusted sources to distinguish what is true, what still requires verification, and what may merely reflect crowd sentiment or deliberate manipulation. This demands professionalism, a serious commitment to journalistic ethics, and resilience under all forms of pressure.
From this requirement, digital transformation in journalism requires a comprehensive overhaul of leadership thinking, newsroom models, production workflows, data management, content distribution, audience measurement, media economics and professional culture.
In the digital era, data has become a pillar of journalism. Well-developed and effectively managed data enhances credibility and enables media organizations to identify issues at an early stage. Mastering the cyberspace means leveraging global platforms while simultaneously building proprietary channels, loyal audience communities, independent datasets and trusted brands.
Vietnam’s revolutionary press in the digital era must therefore strike a balance between political mettle and technological capability, between revolutionary ideals and innovative mindset, between fighting spirit and humanity, between national responsibility and international integration.
Mastering the digital space cannot be achieved through slogans alone. It must begin with every newsroom, every verification process, every data repository, every journalistic product, every training programme and every interaction between journalists and the public.
