Gareth Leather, senior economist for Asia at global macroeconomic firm Capital Economics in London, says Vietnam is currently attracting international tourists thanks to its combination of rich history, diverse natural landscapes, and reasonable costs. Street culture, cuisine, and affordable health and beauty services are increasingly appealing to young travelers from Singapore and other countries in the region.
The growth prospects for Vietnam's tourism industry in the coming years are considered positive. The government aims to welcome approximately 50 million international tourists by 2030. Many international hotel groups have been expanding their operations in Vietnam. Businesses in the accommodation sector believe that Vietnam possesses a combination of high tourism demand, improving living standards, and increasingly convenient connectivity.
In areas with scenic advantages such as the North and Central regions, the trend of wellness tourism is also developing, with the participation of international hotel brands such as Melia Hotels International and Hilton Hotels & Resorts.
This demand is fueled by improved air connectivity, with the opening of many new routes, increasing accessibility for international tourists.
